Starting today, for Southern California residents, McDonalds is is offering three sizes of the signature jumbo burger, the Big Mac.
McDonald’s tested a “Grand Mac” and a “Mac Jr.” version of the Big Mac last year in Texas and Ohio. Today on the chain’s social media channels, McDonald’s said restaurants across the country are now selling all three sizes, including nearly 600 locations in Orange and Los Angeles counties and the Inland Empire.
It’s the first major tweak to the 50-year-old sandwich, McDonald’s said. A national campaign announcing the two new sizes will launch next week.
As a reminder, the classic Big Mac contains two beef patties sandwiched between a sesame seed bun. The burger is layered with a slice of American cheese, lettuce, onions, pickles and secret Big Mac sauce. The Grand Mac contains two larger patties equaling one-third pound and two slices of American cheese. The burger is made with slightly larger buns.
The Mac Jr. comes without the extra bun in the middle.
“There’s a size for everyone,” a McDonald’s representative told the Register.
The two different sizes are available through March 20. However, Southern California restaurants will sell the Big Mac trio through mid-April.
“The Big Mac is a legend and a great-tasting burger,” McDonald’s Chef Mike Haracz said in a statement. “We listened to our customers who told us they wanted different ways to enjoy the one-of-a-kind Big Mac taste. The classic combination of ingredients remains timeless and customers around the world continue to enjoy its signature taste.”
In today’s Twitter announcement, McDonald’s also announced a major surprise for Big Mac fans. On Thursday, participating restaurants will be giving away 10,000 bottles of Big Mac Special Sauce. No other details were provided, but word has it that some Southern California restaurants will be involved.
The Big Mac makeover comes as McDonald’s has spent the past few years revamping its menu to attract new customers, including the “millennials”.
Other menu adjustments have included offering more customization and adding premium ingredients to the burger lineup.
In 2013, McDonald’s tested a build-your-own burger menu in Orange County. Two years later, Southern California restaurants debuted Taste Crafted, which allows customers to build their own sandwich by choosing from a menu of pre-selected ingredients.